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Full growing guide
Perennial · Zones 3–8
Echinacea purpurea
Coneflower 'White Swan'
$29.99
The short version
A perennial for full sun or part sun.
Native variety. Bees can get in.
Zones 3–8Full sun · Part sunLow waterNot pet-safe
Stock
In stockTracking the day it leavesPromise
Arrives aliveOr we replace it. HowSpacing and size
18–24 in. apart.
Restocks and new drops, in the Shop app.
The story
A classic, dressed in white.
White, slightly drooping petals around a coppery-orange cone, all summer long. Butterflies work the flowers by day and goldfinches pick the seed heads in fall.
Light
Full sun. Tolerates light afternoon shade.
Water
Water to establish; drought tolerant after the first year.
Planting
Plant spring or early fall, crown at soil level.
A dependable native coneflower that cools down hot colors in a border.
The facts
Size24–36 in. tall, 18–24 in. wideShowEarly summer into fallLightFull sun, Part sunZones3–8WaterLow, let it dryGood forNative variety, Deer-resistant, DroughtPetsNot pet-safe; keep out of reach
Who it feeds
Bred from a native. USDA records the parent species growing wild in your state, inside its native range. USDA PLANTS
- Goldfinches They strip the seed heads in fall. Leave them standing. Source
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